Strategy maps :

Kaplan, Robert S.

Strategy maps : converting intangible assets into tangible outcomes / Robert S. Kaplan, David P. Norton. - xviii, 454 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

Strategy maps -- Operations management processes -- Customer management processess --Innovation processes -- Regulatory and social processes -- Aligning intangible assets to enterprise strategy -- Human capital readiness -- Information capital readiness -- Organization capital readiness -- Customizing your strategy map to your strategy -- Planning the campaign -- Private-sector organizations -- Public-sector organizations -- Nonprofit organizations.

9781591391340 (hbk.) Rs1250.00

2003024059


Strategic planning.
Intangible property--Management.
Human capital.
Management.

658.4012 KAL / 002687

IIHS Bangalore City Campus

No. 197/36, 2nd Main Sadashivanagar Bangalore, Karnataka 560080 India

Phone: 91-80-67606661 Ext: 660 Fax: +91-80-23616814

Email: library@iihs.ac.in

Google Map