MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02886cam a22003738i 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
23741298 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250411153401.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
240621t20252025nyu b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2024027720 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781032600710 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Cancelled/invalid ISBN |
9781003457411 |
| Qualifying information |
(ebk) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
Indian Institute for Human Settlements-Bangalore |
| Language of cataloging |
eng |
| Description conventions |
rda |
| Transcribing agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P91.3 |
| Item number |
.B74 2025 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23072 BRE |
| Edition number |
23 |
| Item number |
022817 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Brennen, Bonnie, |
| Relator term |
author. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Qualitative research methods for media studies / |
| Statement of responsibility, etc |
Bonnie S. Brennen. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Fourth edition. |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
2501 |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Routledge, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
vii, 283 pages ; |
| Other physical details |
23 cm. |
| 336 ## - Content type term (R) |
|---|
| Content type term (R) |
text |
| Content type code (R) |
txt |
| Source (NR) |
rdacontent |
| 337 ## - Media Type (R) |
|---|
| Media type term (R) |
unmediated |
| Media type code (R) |
n |
| Source (NR) |
rdamedia |
| 338 ## - Carrier Type (R) |
|---|
| Carrier type term (R) |
volume |
| Carrier type code (R) |
nc |
| Source (NR) |
rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Getting Started 2. Doing Qualitative Research 3. Interviewing 4. Focus Groups 5. History 6. Oral History 7. Ethnography and Participant Observation 8. Textual Analysis 9. Doing Qualitative Research in the Time of A.I. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
"This fully updated fourth edition provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, textual analysis, ethnography and participant observation, and digital ethnography and netnography. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. With new case studies and examples throughout, this fourth edition also includes updated and expanded material on performing data analysis, how to analyze and understand research findings, performing social media research, and the use of big data and Artificial Intelligence (AI). This includes a brand-new chapter on generative AI, which examines recent advancements and technological developments, and considers ways qualitative researchers can use it for their research. A comprehensive and accessible guide for those hoping to explore this rich vein of research methodology, this book provides students and scholars with all the tools they need to be able to work with in today's convergent media environment"-- |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media |
| General subdivision |
Research |
| -- |
Methodology. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Display text |
Online version: |
| Main entry heading |
Brennen, Bonnie. |
| Title |
Qualitative research methods for media studies |
| Edition |
Fourth edition. |
| Place, publisher, and date of publication |
New York, NY : Routledge, 2025. |
| International Standard Book Number |
9781003457411 |
| Record control number |
(DLC) 2024027721 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Book |
