Social and economic networks / Matthew O. Jackson.

Includes bibliographical references (p. 461-490) and index.

Pt. I. Background and fundamentals of network analysis
1. Introduction
2. Representing and Measuring Networks
3. Empirical Background on Social and Economic Networks
Pt. II. Models of network formation
4. Random-Graph Models of Networks
5. Growing Random Networks
6. Strategic Network Formation
Pt. III. Implications of network structure
7. Diffusion through Networks
8. Learning and Networks
9. Decisions, Behavior, and Games on Networks
10. Networked Markets
Pt. IV. Methods, tools, and empirical analyses
11. Game-Theoretic Modeling of Network Formation
12. Allocation Rules, Networks, and Cooperative Games
13. Observing and Measuring Social Interaction.

"Networks of relationships help determine the careers that people choose, the jobs they obtain, the products they buy, and how they vote. The many aspects of our lives that are governed by social networks make it critical to understand how they impact behavior, which network structures are likely to emerge in a society, and why we organize ourselves as we do. In Social and Economic Networks, Matthew Jackson offers a comprehensive introduction to social and economic networks, drawing on the latest findings in economics, sociology, computer science, physics, and mathematics. He provides empirical background on networks and the regularities that they exhibit, and discusses random graph-based models and strategic models of network formation. He helps readers to understand behavior in networked societies, with a detailed analysis of learning and diffusion in networks, decision making by individuals who are influenced by their social neighbors, game theory and markets on networks, and a host of related subjects. Jackson also describes the varied statistical and modeling techniques used to analyze social networks. Each chapter includes exercises to aid students in their analysis of how networks function."--Publisher's website.