Business-driven research at IBM research India / Willy Shih (et al.). [Case study]

By:

Shih, Willy

Contributor(s):

Material type: Text

TextPublication details: Boston, MA : Harvard Business School, 2012.Edition: Revised: July 25, 2012Description: 12 p. : ill, map ; 30 cmSubject(s):

Emerging markets Information management Project management R&D Technological planning

DDC classification:

CS0009

Summary: What is the right mix between business-driven and pure research? This case considers the question in the setting of IBM Research India, where a management push for balance between exploratory research and the fulfillment of business needs meets some resistance from employees who were accustomed to so-called pure basic research. The case looks at the Spoken Web project, a good example of use-inspired research for which management has yet to develop a viable business plan.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Case Study	Indian Institute for Human Settlements, Bangalore	CS0009 (Browse shelf(Opens below))	Available		CS0009

Includes bibliographical references (p. 12).

What is the right mix between business-driven and pure research? This case considers the question in the setting of IBM Research India, where a management push for balance between exploratory research and the fulfillment of business needs meets some resistance from employees who were accustomed to so-called pure basic research. The case looks at the Spoken Web project, a good example of use-inspired research for which management has yet to develop a viable business plan.

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