Business-driven research at IBM research India / Willy Shih (et al.). [Case study]

By:

Shih, Willy

Contributor(s):

Material type: Text

TextPublication details: Boston, MA : Harvard Business School, 2012.Edition: Revised: July 25, 2012Description: 12 p. : ill, map ; 30 cmSubject(s):

Emerging markets Information management Project management R&D Technological planning

DDC classification:

CS0009

Summary: What is the right mix between business-driven and pure research? This case considers the question in the setting of IBM Research India, where a management push for balance between exploratory research and the fulfillment of business needs meets some resistance from employees who were accustomed to so-called pure basic research. The case looks at the Spoken Web project, a good example of use-inspired research for which management has yet to develop a viable business plan.

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Item type	Current library	Call number	Status	Date due	Barcode
Case Study	Indian Institute for Human Settlements, Bangalore	CS0009 (Browse shelf(Opens below))	Available		CS0009

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Includes bibliographical references (p. 12).

What is the right mix between business-driven and pure research? This case considers the question in the setting of IBM Research India, where a management push for balance between exploratory research and the fulfillment of business needs meets some resistance from employees who were accustomed to so-called pure basic research. The case looks at the Spoken Web project, a good example of use-inspired research for which management has yet to develop a viable business plan.

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