TY - BOOK AU - Vega,Gina TI - The case writing workbook: a self-guided workshop SN - 9780765635495 (pbk. : alk. paper) AV - HF5718.3 .V44 2013 U1 - 001.433 VEG 23 PY - 2015///. CY - Oxon, UK PB - Routledge KW - Case method KW - Business writing KW - Handbooks, manuals, etc N1 - Includes bibliographical references; Introduction: how to use this workbook -- Module 1. Getting started -- What is a case? -- The two main kinds of cases : teaching cases and research cases -- Frequently used case models -- Reality v. fiction -- How to use cases -- Why write cases? -- References and readings ER -