TY  - BOOK
AU  - Abdukadirov,Sherzod
TI  - Nudge theory in action: behavioral design in policy and markets 
T2  - Palgrave Advances in Behavioral Economics
SN  - 9783319313184 (hardcover : alk. paper)
U1  - 330.0190001 NUD 23
PY  - 2016///
CY  - New York, NY
PB  - Palgrave Macmillan
KW  - Economics
KW  - Psychological aspects.
KW  - Welfare economics.
KW  - Population.
N1  - Foreword; Acknowledgments; Contents; About the Contributors; Introduction: Regulation versus Technology as€Tools of€Behavior Change; A Note on€Terminology; Notes; Part I: Theory; Overview of€Behavioral Economics and€Policy; Behavioral Science and€Choice; Behavioral Economics and€Nudge Policy; Problems with€Nudges; Behavioral Science in€the€Private Sector; Profit-Maximizing Behavioral Interventions; Individual, Self-Focused Nudges; Conclusion; Notes; The Four Pillars of€Behavioral Paternalism; Pillar One: Normative Criteria; Violation of€Completeness; Violation of€Independence of€Irrelevant AlternativesViolation of€Transitivity; Axiom Violations and€Arbitrary Norms; Pillar Two: Real-World Behavior; Pillar Three: The€Knowledge Demands of€Policy15; Pillar Four: "Unintended" Costs of€Policy Expansion23; Conclusions; Notes; Bibliography; Failing Better: What We€Learn by€Confronting Risk and€Uncertainty; Introduction; A Better Way to€Think About Risk; Why Embrace Failure? The€Benefits of€Learning by Doing; Why Precaution Often Dictates Policy; Why Failure Is Vital to€Progress in€Engineering; The Problem of€"Surplus Safety" on€the€Playground
N2  - This collection challenges the popular but abstract concept of nudging, demonstrating the real-world application of behavioral economics in policy-making and technology. Groundbreaking and practical, it considers the existing political incentives and regulatory institutions that shape the environment in which behavioral policy-making occurs, as well as alternatives to government nudges already provided by the market. The contributions discuss the use of regulations and technology to help consumers overcome their behavioral biases and make better choices, considering the ethical questions of government and market nudges and the uncertainty inherent in designing effective nudges. Four case studies - on weight loss, energy efficiency, consumer finance, and health care - put the discussion of the efficiency of nudges into concrete, recognizable terms. A must-read for researchers studying the public policy applications of behavioral economics, this book will also appeal to practicing lawmakers and regulators.
ER  -