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The internet trap : five costs of living online / Ashesh Mukherjee.

By: Material type: TextTextPublisher: New Delhi : Rupa Publications India Pvt Ltd., 2018Description: xxvii, 161 pages ; 20 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9789353333027 (paperback)
Subject(s): DDC classification:
  • 302.231 MUK 23 013761
Contents:
Cover; Contents; Preface; 1 Too Many Temptations; 2 Too Much Information; 3 Too Much Customization; 4 Too Many Comparisons; 5 Too Little Privacy; 6 Conclusion; Acknowledgments; References; Index.
Summary: Ashesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet.
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Indian Institute for Human Settlements, Bangalore 302.231 MUK 013761 (Browse shelf(Opens below)) Available 013761

Includes bibliographical references (pages 141-155) and index.

Cover; Contents; Preface; 1 Too Many Temptations; 2 Too Much Information; 3 Too Much Customization; 4 Too Many Comparisons; 5 Too Little Privacy; 6 Conclusion; Acknowledgments; References; Index.

Ashesh Mukherjee uses the latest research in consumer psychology to highlight five hidden costs of living online: too many temptations, too much information, too much customization, too many comparisons, and too little privacy. The book provides actionable solutions to minimize these costs. This book provides a new perspective on the dark side of the internet, and gives readers the tools to become a smart user of the internet.

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